HC Reform Update by Mark Sanna: A new 10% tax on indoor UV tanning services goes into effect today. The tanning tax is one of the tax provisions funding the national health care reform bill that passed in March. It's estimated the tax will raise $2.7 billion over the next 10 years. The tax does not apply to spray tans or tanning products. The Indoor Tanning Association is currently building support to repeal the new tax.